Jennie Cho

Since I was a little girl, I knew that I wanted to contribute to the environment when I grew up. It was my dream to make an impact by changing social attitudes toward sustainability. Although environmental movements are happening globally, I can still observe a distinguishable barrier between people who care and people that do not. I wanted to make an impact not just to the small number of existing sustainability advocates but all across the globe. I asked myself: how could I intrigue people? What would seize their attention? Money. Money was the key to capture all the outsiders of the sustainable realm. If I can spread the message that the economy and the environment are strongly connected and that sustainability is monetarily more efficient, couldn't I bring more people into this change? Therefore, for this signature project I started this magazine called 'No Eco No Me,' a magazine sharing issues about the environment and the economy. My goal is not just to spread messages and cause an impact. I envision a world where sustainable living is inevitably deeply saturated among our society.